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Wordpress - The Good, The Bad, and The Annoying

Posted on May 30th, 2007. About General.

Blogging is fun and potentially profitable, but finding the right blog platform to get your blog really going is a PITA at best. So, what do you do? First of all I highly reccomend using Wordpress. Out of the box it’s the best blog software I’ve used. It’s got tons of great themes and extensions to make it an absolutely killer blogging tool.

That being said Wordpress out of the box also requires a lot of tweaking before I would consider it “optimal”. For me, I’ve spent a lot of time in the last few months tweaking various blogs to see the outcomes of all kinds of different optimizations.

Overall, I’ve had a lot of success and I’ve come up with a good set of strategies to use when building a blog. Yet, when I put up a new blog I find myself spending a couple hours tweaking the blog template and adding in various plugins just to make it work the way I need it to. Now, obviously I run a fairly specialized group of plugins, settings, etc to get my blog “just so”, but it occurs to me that most people are going to run into the same basic problems and time-consuming changes for their blogs.

My solution? I think the best way to manage creating new blogs is to have a list of plugins that you want to install on each blog. Then, you also should get a list of elements that you want in each theme that you use. When you install run through your list as quick as you can and then see how you can improve your list. I’ve done this and I’ve found that there are some things that are not something I need to do right away for my site to succeed.

For example, there is no point putting DP Co-op or Link Vault on your sites right away because you get no benefit until your site is indexed. Thus, just wait a month before spending time on that. Getting your AdSense ads on your site is important to do right away, but spending the time to make them optimized might not be a good way to spend your time until you start getting traffic. There are going to be other things like this, but you get the idea.

The point in all of this is to realize that your time is valuable and that you should want to be as efficient as possible when developing a new site. Not every blog you develop is going to be a winner or even profitable…ever. So, instead of trying to optimize everything right away, you should get the basic optimizations in right away and then spend the rest of your time developing content and links. If you already have your content, then just worry about grabbing links. Once your blog is indexed and getting traffic, then go back and optimize ads and add link networks if that is your thing.

By spending on things that need to be built before you get traffic, then you have a better chance of your blog being a success earlier on. Also, the sooner you get your blog up, the sooner you can start working on another blog. More blogs == more money. Good luck!

Source: High Quality Article Database - 365articles.com


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Photoshop Tips and Tricks

Posted on May 28th, 2007. About General.

Photoshop is a multipurpose software, which is leading the graphical and designing industry as the software incorporates thousands of effects, has range of functions and facilities and can be use to create razor-sharp images and eye-catching graphical illustrations. Further more Photoshop is designed to be very user friendly and beginners will not find the software too hard and complex to master. Professional designer readily make use of Photoshop for proficient designing and illustrations. Photoshop has colossal capabilities and you can use it to create business cards, greeting cards, and posters, screen savers, web pages templates and for an assortment of other designing purposes. To get you acquainted with the use of this tool the following Photoshop tips and tricks are very useful. Not only the following tips and tricks are easy to implement but they will also help you to understand the essential logistics of using Photoshop.

Create a bold, dramatic text effect

Using the following tip you can create simple text effects, which can be deployed on websites and presentations.

• Open a new file in Photoshop (file-> new). Create simple text by using the type tool. Right click on the “T” icon in the layer palette and select the render option. Select the transparency checkbox before applying the gradient. Now double click on the gradient tools option. Make sure that you change the background color to black and the foreground color to gray. Double click on the option palette, which would take you to the option palette. Set the type of gradient to liner and select the gradient to background. Apply the gradient from top to bottom of the text choice while holding down the Shift key. Using the Shift key with the Gradient tool restrict the gradient to an even upright blend. Now you need to duplicate the layer. Select the duplicate layer options and drag this duplicated layer vertically to 3 or 4 pixels using the arrow key on your keypad. Make sure that the transparency text box is selected on. You would get a dramatic text effect and further more you can use this same tip for clip arts as well!

Source: High Quality Article Database - 365articles.com


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The 10 Biggest Search Engine Optimization Mistakes: #1: Wrong Keywords

Posted on May 26th, 2007. About General.

The vast majority of websites haven’t got a clue about keywords. If you don’t know what words your potential customers are using in search engines to try and find a business like yours, then it’s hardly worth while having a website.

The Meta Keywords Myth

Most people setting up a website guess at which words or phrases their potential customers might associate with their business. These words and phrases are then thrown into the Meta Keywords Tag, with the belief that before long website visitors will start rolling in. Nothing could be further than the truth.

The reality is that the right keywords have to be placed strategically in many areas of website coding before they can have an opportunity to positively impact an increase in right kind of visitors from search engines.

However, before the correct placing of your keywords can be considered, you have to make sure that you’re using the right ones for your website.

Making sure you choose the right keywords

There are many websites that let you search for how many times a particular keyword or phrase was searched for on the Internet over the past month. Once of the best and most popular is the Overture Keyword Selector Tool: http://inventory.overture.com/d/searchinventory/suggestion/

This free-to-use research tool should be experimented with to determine the single best keyword phrase for the most efficient optimization of your home page.

It’s extremely tempting to research the most commonly searched for word in your industry, and then optimize your website for that word in an attempt to attract as many website visitors as possible. An important factor to bear in mind though is that thousands if not millions of websites in your industry will be competing for those single keywords. The trick is to aim for your website to be on the top page of search results for Google, Yahoo and MSN search results for a keyword phrase that is moderately popular for your industry.

How to choose the right keyword phrase

Your chance of appearing in the top page of search engine results is greatly enhanced if you focus your website optimisation efforts on two or three-word phrases instead of single words. But how do you choose the right keyword phrase?

Start by typing what you think your most popular industry keyword would be into the Overture Keyword Selector. You will then be shown other phrases that contain your chosen word, and the amount of times that word has been searched for on Internet search engines over the past month.

An example of a good keyword phrase to aim for

For my website, http://www.DavidBain.biz I initially considered the word ‘Internet’, because I advise businesses on how most effectively to use that medium. Although it’s searched for on average over 600,000 time for each month, the reality is that I have no chance whatsoever of ever featuring in a top page of search results for that word.

I then briefly considered the phrase ‘Internet Marketing’. This is still too popular as well though, as it is searched for over 200,000 times a month

I finally opted for the keyword phrase ‘Internet Marketing Consultant’ which is searched for around 4000 times a month. I’m confident that although my website doesn’t appear on top pages in search engines for that phrase now, it will in the future. And even if 10% of those 4000 searches convert into visitors to my website, it’s well worth it. Why see if you can use the Overture Keyword Selector Tool to improve your chosen keywords now?

David Bain is an Internet Marketing Consultant based in Edinburgh, Scotland. His key skills include Search Engine Optimisation analysis of existing websites and Internet Marketing Consultancy. David can be contacted either via his website http://www.DavidBain.biz or by telephoning 0131 2 080808.

Source: High Quality Article Database - 365articles.com


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How To Turn Your Domain Name Into A Virtual Cash Cow

Posted on May 24th, 2007. About General.

What’s in a domain name?

The answer is money! How you might ask? With a tool like the Internet, every business that wants to market online will need a domain name and a hosted web site. However, with sites like ebay.com, you may not need a web site but it would wise to have one to sell all your products and services in one location. In addition, you can prove more interactivity at your registered domain name web site than you can from an auction web site.

Having a domain name is just the beginning. A business cannot sell its products online with just a domain name alone. Businesses and anyone for that matter who wants to sell online will need a web site that hosted by a reliable hosting company. A domain name simply gives you an easier way to remember a numerical address for a particular web site. In short, it is much easier to remember www.microsoft.com rather than 123.34.175.13 as your web site address. The key here is to have a domain name that is related to the products or services you sell.

Extracting Money from Your Domain Name?

One way to do this is to use an affiliate program unlike the ones like linkshare.com and Commission Junction, etc. This is an affiliate program that is hosted along with your web site domain name and hosting company. It should never cost you extra to set up your own affiliate program. The process is not difficult to do yourself and should you need assistance simply send a request to tech support without additional charges. Any can get started for just $24.95 a month at www.gtsexpress.com/webhosting.html.

In addition, you can get a super cheap domain name, web-hosting package for little as $10 per month, and offer your customers their own web site package for the same price. This can act as your affiliate program bringing in $1,000’s of back-end commissions. You can even offer sale incentives to affiliates who purchase other products from your main online store. With this affiliate program model, the earning potential here is limitless. Think outside the box. Watch this online video to learn how your domain name can be a virtual source of income and you will be helping others to take advantage of owning their own successful domain name and web site. Watch the informative video here: www.gtsexpress.com/website.html.

Summary

Any business marketing online should be hosting their website with a company that pays them every month for referring new customers to them who sign up for a web-hosting page. This creates a win-win situation for everyone since the referring merchant gets and additional income revenue stream that will come in every month whether he sells his main products or not.

If the merchant doesn’t offer an affiliate program, his web hosting referrals can act as his affiliate program. This can greatly benefit web designers who charge so much for their web designs. Yet, they are missing this additional revenue stream by not suggesting to their client to host with their hosting company. The web designer can earn the front-end sales plus pick up additional monthly revenue from their client’s web hosting. If the web designer gives a substantial discount to the client for hosting with the suggested company, I do feel that their client may very well sign up to the hosting company.

For example, the idea, design several great looking web site templates and give them away to members who sign up with your hosting company to use as their own. However, make sure you have sections on the template that the user cannot remove like designed by and have your contact information on it. Make sure you state that new hosting members can chose from 5 designs to use with your xyz hosting company or you will design a special website template at reduced price when they sign up in our hosting affiliate program. Here are two good hosting companies you can use: 1. http://www.gtsexpress.com/webhosting.html and 2. http://www.payitforward4profits.com/smiceo .

About the Author

Kelvin Shaw is a freelance writer and online marketer of products, services, and marketing systems that are affordable and highly useful for home-based business owners as well as online and offline merchants. 1. http://www.my.ws/smiceo 2. http://www.payitforward4profits.com/smiceo 3. Join and use the service under me and I will bonus EBooks that can help you to build your business and income.

Source: High Quality Article Database - 365articles.com


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Basics One Need to Know About Web Hosting

Posted on May 22nd, 2007. About General.

Denver web hosting
Web hosting Denver

Basics One Need to Know About Web Hosting

When you decide to take your business to the internet, you need to know
some basics. First, you select a name for your site that is catchy and
descriptive of your service or product line. Avoid picking a name that
does not include a description of what someone would find at the site.
One or two word names work well. When you have picked a name that you
like, you need to register this as your internet domain name. There are
several options in Denver for this if you search online. Remember that
you do not have to host your website at the same company where you
register your domain name, so look for the best deal you can find.

Denver web hosting can be
complex for someone who is just starting out. In fact, most people
don’t really understand what hosting is or what a hosting company
should offer you. These services are places where you can store your
website, basically. They range from free services to hosting that you
run yourself on your own server. So the first thing you need to do is
figure out how involved you want to be. There are several different
types of hosting:

• Internet Service Providers. Several ISPs offer
basic web pages for free to their email customers. For example, Yahoo!
users can set up a website for free when they join Yahoo!. But these
sites are really good only for personal sites with a few pages because
alongside your content, an ISP will run advertisements. These sites
also do not come with any extra features or very much storage space.
• Free Web Hosting. For most businesses in Denver, web hosting needs
to be more sophisticated than most free services can provide. If you
want to display your pictures on the web or start a blog online, a free
service might be good for you. But for business needs, they simply do
not offer the space, the features, or the reliability that you need.
• Paid Hosting. This is the most common type of
hosting used for small businesses and more complex personal websites.
You pay a monthly or yearly fee to a web hosting company in return for
space on their site and certain services. The services and features
vary widely from company to company. And you can pay anywhere from two
dollars to two hundred dollars per month, depending on the company, how
much space you need, and what extra features you employ. You can get
CGI services, ASP, ecommerce, SSL, database support, extra space and
bandwidth, and other features for maximizing your site for the
customer. Paid web hosting,
in Denver
or elsewhere, is the only way to go for a business site,
no matter what its size.
• Domain Hosting. This is a great way for small
businesses to host their pages at any location, rather than at the
hosting company’s site. You can use an ISP, a free hosting service, or
any other viable location. Basically, you buy your domain and then the
provider forwards all the requests to the web location. The biggest
benefit of this type of hosting, besides the savings you may see, is
the fact that you can brand your URL.
• Co-location. If you want to run your own web server
and be the owner of your machine, but don’t have the dedicated IT
department to maintain it, you can use co-location. This service
provides a server holding room where you can store your server, even
rent one if you want, and then keep control over your web server and
architecture.
• Direct Internet Access. To get the most control
over your server, you need to host your site yourself. Obviously, you
need some experts on staff to maintain it, but for companies with large
data centers this is the only way to go.

This article was written by Sytsma Morris-Reeves. Mr. Morris-Reeves
runs NewMediaDenver,an Internet technology company located in
downtown Denver, Colorado (http://www.NewMediaDenver.com).
Mr.Morris-Reeves is a highly respected Denver SEO Expert since 10
years, and he constantly develops and stays current with all the latest
SEO and Link Building
Techniques
.

Source: High Quality Article Database - 365articles.com


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What Search Engine Optimization Means to You

Posted on May 20th, 2007. About General.

Denver SEO
SEO Denver

What Search Engine Optimization Means to You

If you have a business website, you want to attract as many customers
as possible. That’s a no-brainer. But sometimes actually accomplishing
this goal is anything but simple. With all the new rules and
regulations put out by the major search engines, getting your site in
front of internet users is often like navigating a very complex and
technical maze. So we’ve broken down search engine optimization (SEO)
into some manageable bites that so you can start with the basics.

Keywords

If you have run a keyword popularity report on Wordtracker.com looking
for popular Search Engine
Optimization
terms and come up with a list of the most searched
words in your field, you know that you need to include these words in
your website in order to be found by the search engines. But where do
you put them and how?

SEO, in Denver and elsewhere,
used to be very simply a matter of placing keywords in prominent places
so when a search engine does its searching, your site is found easily.
Search engines operate with spiders, or web crawlers, that crawl
through websites and find those that have words most closely matching
the words in the search bar of the browser. Keywords in page titles,
page descriptions, and what web designers call META tags were the ones
that these spiders looked for most often.

Knowing this, web site designers began to include keywords at an
alarming rate in text. You might have seen an example of this when you
read an article that seemed to be incredibly redundant. The copywriter
was using keywords on a large scale to attract the attention of web
crawlers and therefore, get at the top of search results.

Today, this problem has been addressed by search engines like Google,
who are looking for websites that are the most user-friendly. And
user-friendly does not mean the same thing as keyword dense. So today,
the key to keyword placement is natural. Don’t overload your copy with
keywords, and don’t place keywords in your page titles or descriptions
nor in your META tags that have nothing to do with the content of that
particular page. You will not attract the latest form of web crawler.

Links

To achieve even more precise Search
Engine Optimization (SEO), Denver
businesses online have been known
to join linking services or automatic link communities. The point of
these activities has been to up their ranking on search engines by
showing the web crawlers that they are linked to by dozens of other
websites. The problem with this is similar to the keyword trend
described above.

When search engines rank their results today, they look at a number of
factors. They match keywords, yes, but they also look at the usability
of the site by analyzing the sites that link to it. So if you sell
patio furniture and you have links to your site from pool companies and
gardening websites, this is a good sign that your site offers quality
information recommended by other professionals.

If however, you have joined a linking service that simply sets up
reciprocal links between you and random others, such as a dog groomer,
the search engine’s spider will recognize this as simply a ploy to get
better search results and not an indication of the usefulness of your
site. So stick to legitimate links that actually provide a benefit to
your customers.

Source: High Quality Article Database - 365articles.com


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Top 7 Tips for Using CSS

Posted on May 18th, 2007. About General.

CSS is a component for website designers that have been using HTML and tables for most of their web designing careers. Of course, it is a major change and requires learning a new language and skill, however most people are saying CSS is worth it and it will give you more control, options, and is easier to edit. Consider the following 7 reasons why using CSS is a must and see if it convinces you to change your method of web design.

Reason #1 More Options

With CSS you have more options for changing the location of information on your screen. This is important for a variety of reasons, especially if you anticipate the need to change columns or links at some time.

Reason #2 Present Data Logically

When you use CSS in the layout of your website you can present your data in a logical way and CSS can then manage how the information appears. This is significantly easier than other methods and is one reason why CSS is a must.

Reason #3 Complements HTML

Another reason CSS is a must is because it complements HTML. HTML and CSS alone both have weaknesses, but when used together your website design will be significantly stronger.

Reason #4 Editing

You can edit your website design if you need to for whatever reason without that much hassle if you are using CSS. All you do is go in and edit the definition. This is a lot easer than searching and replacing of years past.

Reason #5 Faster

When you use CSS your pages not only load faster but they also can be scrolled quicker than ever before. This is a huge deal to most web surfers as well as webmasters because speed is a huge implication in whether someone stays on your page or moves on. CSS increases speed, and as a result is a tool you must learn how to use.

Reason #6 Print

When you use CSS you can also include a printer friendly version of the website that makes it easier to print and can eliminate color, images, and other things that do not print easily.

Reason #7 Control

If you have been working with tables for layouts you are probably tired of the guessing that goes on. However, with CSS you have more control and can issues commands and know exactly where the result will appear, rather than guessing. This is in itself makes CSS a must have.

Now that you have some information on CSS, you are probably interested in knowing more details about how it works and above all how you can learn to use CSS. Fortunately, there is tons of information available online that will provide you with the answers to your many questions on CSS and how it can help you.

About The Author

Nasir is a well-known internet consultant and developer with Naxtor Technologies - a web design and web development firm based in Sydney Australia. Specialist in shopping cart, project management and custom web applications.

Source: High Quality Article Database - 365articles.com


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3 Ways for Website Design

Posted on May 16th, 2007. About General.

Designing a website may not seem like the easiest of tasks, but with the help of some new web building conveniences that have entered the market in the past few years it is possible to create a professional website for your business with only a small investment of your time and money. In fact, with the advent of greater choice in web design such as ready-made website templates, logos and other corporate necessities, you can build a website in three easy steps.

Step One: Plan Ahead

Before you delve into the world of web design and start looking for a suitable template, it’s important to plan ahead. You need to clearly define your company’s objectives beforehand so that the design selection process goes more quickly and you choose the right template.

For instance, who is your target audience? You must know your customer inside and out in order to choose the best site design for bringing in business. For instance, if most of your business comes from corporations and professionals you will need to choose a template that caters to that group of people – one that gives the right first impression and shows you are a serious business that can handle top-notch clients. In this case, a simple, efficient design will be your top preference. If, however, you are building an ecommerce website selling a range of goods, a template that can be customized for online shopping will probably be your design of choice. Perhaps you require a more “flashy” website? Flash templates are also an option and suit many different types of websites that rely on more than just text and a logo to make money.

Ensure that the template you eventually purchase is easy to customize and update. That’s the whole point of buying a template in the first place – to make both the building of the website and its maintenance stress-free, affordable and fast. You will need to add your own content to the template and work with the overall theme once it is downloaded. Also, most businesses will want to add fresh content, site updates, links etc. as time goes by so keep this in mind when searching for that perfect template. If you plan to incorporate interactive features into your site, such as forms and chat areas, the template you choose should be able to handle this as well.

Step Two: Choose a Template

Now that you are prepared, you can begin shopping for a website template that will work best for your business. Start by researching the many website template companies on the market that offer professional designs for reasonable prices ($20-$40). Most companies offer the choice between copyrighted and non-copyrighted material as well, so if you want to be the only one using the template design spend a little more money to receive exclusive usage. One such website template company I found that offers reasonably priced templates is http://www.naxtor.com.au. Once you purchase a copyrighted template it is taken off the market. If you don’t find a template that fits your business precisely, investigate which companies offer to design custom-made templates for your usage. This will cost more but prices are kept lower than hiring a designer and the results are just as good – if not better.

When you find the right template after reviewing the available designs, the rest is simple. All you have to do is purchase the template and download it to your hard drive in seconds.

Step Three: Customize

With the template all ready to go, all you have to do is add your own content, graphics, images – anything you need to make the site your own. If you can use a simple editor such as DreamWeaver or FrontPage, this can be done in a few days or less. If you are inexperienced when it comes to any aspect of web design you can hire someone to do the editing for you for a very small fee – much smaller than what you would pay a designer to create the whole site from scratch.

When adding content, if you only require a few simple words, consider writing the text yourself. If you need a lot more information, such as product descriptions, articles or sales content, consider hiring a writer to create unique, high-quality content. Because you saved so much money purchasing a ready-made website template, you can spend a little more hiring a great writer! If you write the material on your own, remember to keep it short. Keep paragraphs short and don’t bog the reader down with unnecessary information. People are in a hurry and don’t want to spend a lot of time reading pages and pages of writing. Let your visitors get the information they need so they can move on and buy your product or service, but also make sure the information you provide is actually helpful and written without grammar or spelling mistakes.

The overall design should be kept simple, but that doesn’t mean you can’t add graphics, pictures or even video. As long as you keep it uncomplicated visitors will not regret visiting your site and learning more about your business. Not everyone has high-speed Internet yet, so fast loading pages are still a consideration.

Other additions include tables, forms and quizzes. Tables specifically are an easy way to organize text on a web page and they load very quickly. Most HTML editors make it easy to generate tables on your website.

Website templates have brought web design out of its infancy and into the 21st century, catering to the unique needs of the online business owner, so don’t be afraid to take advantage of the convenience – you won’t regret the decision.

About The Author

Nasir is a well-known internet consultant and developer with Naxtor Technologies - a web design and web development firm based in Sydney Australia. Specialist in shopping cart, project management and custom web applications.

Source: High Quality Article Database - 365articles.com


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