Local Offline Businesses

Do you have a small business (1-10 employees), that is largely offline? Are your clientele mostly local? For example...

• landscaping company -- get the jump on competitors

• specialty retailer -- build a devoted clientele

• themed restaurant -- run "Net specials of the week"

• local manufacturer -- attract and support customers.

Well...

Surprise!

You do need a Web site. Think of a Web site as a super-Yellow Pages ad... with 100 times the results... at 1/10 of the price. People are searching less and less by the offline and more by the online ...

This is an important concept. More and more, your potential clients are forsaking those heavy Yellow Pages paper books for Google and other engines. It's easy and fast to do a search for "bagpiper Montpelier" -- and if you don't find a bagpiper in the town of Montpelier, widen the search to "bagpiper Vermont" -- try widening your search with Yellow Pages!

If your small, local business does not use a Net presence to promote itself, keep in touch with its customers, extends its reach, and take your competitors' customers, your competitors will do it to you, and soon. Yes...

"Local businesses" are coming online. It's time -- develop a solid Web presence, generate some targeted traffic, and build loyalty through a newsletter for customers. Small businesses are using the Net to...

• raise their local profile above that of competitors

• promote locally and take customers from competitors

• deepen relationships with customers through an e-zine (and build sales, too -- ex., "It's spring, which means it's time for aerating and fertilizing your lawn.")

• build targeted traffic to find new customers, even grow new income streams

• leverage their local expertise and knowledge for global clients, selling their goods online, even through online auctions.

SBI! takes you by the hand to accomplish all that. Just pick an employee, point them to SBI!...

And get started.